Bus Quest is a collaborative game development project designed to strengthen connections between Here East tenants, community members, and the wider Olympic Park area. Through market research surveys targeting three distinct audiences, the team developed and tested three game concepts, with Bus Quest emerging as the preferred choice. The game casts players as Here East bus drivers with time-limited tasks to pick up and drop off passengers while encountering special characters and tenant business logos along routes. Players earn scores and can customise their buses, creating an engaging platform for community connection. The project includes comprehensive brand development, campus sketches, and user interface design with vibrant, playful aesthetics.